I recall that I originally removed the product names because it was making some of the forum titles a bit wordy. I re-added the product names and used different colors to help make those wordy forums more readable.
I love Helen.
Like, there was one girl who posted a bunch of nudes and her title was "camwhore" or something, and then her name was a specific color/style to indicate that she was banned.
Love the idea, just not the thing said, my own idea.